Newest scam in China.

Ever wonder what is the program behind the now popular Gobi desert trek in China? This is what locals says:

My former boss, to toughen up his son’s wolf-like spirit, signed him up for a 50,000-yuan (8000 USD) Gobi Desert hiking summer camp.

The brochure boasted that it was led by retired special forces soldiers, featuring a seven-day extreme survival challenge in the wilderness.

For those seven days, my boss was posting polished photos to his Moments feed every day—his son caked in mud, gritting his teeth as he trudged along.

He figured that 50,000 yuan had successfully scrubbed away the spoiled air of a rich kid.

Later, that summer camp got shut down by the local tourism bureau.

The so-called leaders weren’t special forces at all, but a few ex-real estate agents who’d gone bankrupt from online loans.

The kids’ daily “extreme challenges” consisted of riding an air-conditioned tour bus to the edge of the desert.

They’d get out, walk two hundred meters, smear some mud on their faces, strike a pose for the photos, and then head back to a five-star hotel to play video games.

This outfit wasn’t in the business of forging souls at all.

They were just peddling an expensive hardship filter, to feed the self-congratulatory parenting delusions of wealthy moms and dads.

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